Most of the marketing and web design commissions that I get are through referrals. This is great, but it's always nice to have more! One way to encourage this is to promote your organisation on Facebook. It is free (for page creation) and allows your contacts to catch up with your latest news as well as to share your page easily with their own contacts.

I set up a page for Small Dog Marketing and asked clients and friends to become fans so that I could gain the 25 fans needed to get a real page name from Facebook (with under 25 fans, Facebook allocates the page a long number id). I publicised my mission on the page itself and on my personal Facebook page. Last night, I was very pleased to see that my 25th fan was in place and Facebook allowed me to select the page name of my choice. A great advantage of this is that the page acquires a much more user-friendly and memorable URL. Feel free to check out my page at: http://www.facebook.com/smalldogmarketing